Service FAQs

Start with how customers arrive, the task they need to complete and who will maintain the product. A website can organize company information, products and search entry points. A WeChat mini program can support browsing, membership or transactions within WeChat. Assess an app when the mobile functions or business workflow call for it. A website and mini program can also work together, beginning with the most useful scope.

Inventory the existing sections, product information, news, downloads and URLs, then decide what to retain or update. Map old links to their corresponding new pages and check mobile browsing, enquiry routes and content management. Back up the original material before launch and agree how domain, hosting and other accounts will be managed and handed over.

Begin with priority product categories, specifications, real photographs, applications and company information. Add the target markets, common buyer questions and contact channels. An export website also needs consistent translated product names, units, language versions and enquiry fields. If material is incomplete, first identify the priority pages and the gaps that need preparation and review.

Agree who supplies and approves business information, who updates it in the CMS and who handles technical issues. Maintenance may cover products and news, file and data backups, monitoring, security checks and later improvements. Define routine maintenance separately from new pages or functions, and clarify responsibility for domain, hosting and external service renewals.

The main factors are pages and functions, design requirements, content preparation, languages, migration and system integrations. Photography, translation, domains, hosting and third-party interfaces should be identified separately. Defining the first delivery and its review, testing and acceptance stages gives a clearer basis for planning than page count alone.

The useful distinction is the source material, task boundary and workflow. A business application needs agreed product information, business knowledge, permissions and human review steps. Tasks such as finding information, organizing enquiries, drafting replies and summarizing work should have sources that can be checked and a person responsible for reviewing the result.

Choose a recurring task with reasonably complete material and an output that is easy to review: product questions, enquiry summaries, draft promotional copy or meeting notes, for example. Use actual sample tasks to agree the sources, output format and review process before deciding whether to add more material or connect an existing system.

Prioritize accurate, current material that the business is authorized to use, such as manuals, specifications, service descriptions and common questions. Record versions, scope and owners. Before adding internal material, agree the deployment, data recipients, access permissions, retention and deletion arrangements. Updates should include source synchronization and checks of the answers produced.

Agree the product facts, brand style and publishing channels before choosing photography, design, AI generation or a combination. Check the structure, colours, specifications and applications of real products, and distinguish concept visuals from actual projects. For posters, short videos and films, also agree the copy, voice-over, subtitles and permitted use of materials.

Identify the production task to improve, existing equipment and systems, available data, data quality and on-site coordination requirements. Assess a concrete problem such as production visibility, equipment status or quality information, then discuss interfaces, permissions, implementation stages and acceptance criteria. The plan needs to fit the actual production environment.

Define the audience, priority products, service locations and the enquiries you want to receive. Then consider whether those customers use search, short video, social media or industry channels. The website explains the company and products; search promotion, GEO content and account operations involve different work. Start with a defined audience, product group and primary channel, with an agreed way to observe results.

SEO addresses crawlability, page structure, topics and content so search systems can understand a website. GEO concerns how business facts, product explanations and related content are understood and cited in generative search. Search advertising uses ad accounts, keywords, creative and budgets to run paid campaigns. These approaches can work together, but content work, media spending and measurement should be defined separately.

Organize buyer information around seafood or food categories, processing methods, specifications, packaging and target markets. Keep translated product names and real images consistent across the export website, digital catalogue and promotional content. Select search advertising, overseas short video or social channels for the intended markets, linking them to relevant product pages and enquiry routes. The business should verify certifications, supply capacity and cooperation terms before publication.

Work may include account positioning and setup, content planning, scripts, filming and editing, publishing schedules, comment and message handling, and reporting. Platforms, account numbers and publishing frequency affect the workload. Paid promotion, on-camera performers, location filming and material licences should be identified separately in the plan.

Agree the objectives and measurement definitions, then review the available impressions, clicks, website visits, enquiries or other business feedback for each channel. For search and GEO observations, record the question, date, platform and conditions, distinguishing visibility, citation accuracy and resulting enquiries. Review the content, landing pages and follow-up process when deciding what to adjust.

Brand planning connects positioning, audiences, messaging and execution. A logo and visual identity address recognition and how it is applied. Brochures, presentations, films and exhibition materials communicate in particular settings. Start with the current business problem, then decide what needs coordinated planning and which materials should be produced first.

Review the company introduction, product information, brand names and visual assets. Retain material that is accurate and useful, and identify what needs updating or replacing. Prioritize according to sales conversations, website visits, exhibitions or other uses, keeping the core information consistent across the website, brochure and video.

Organize the stand, brochure, presentation, video and online pages around the exhibition audience and priority products. Make the material easy for visitors to understand and useful for staff explaining it. QR codes or links can lead to relevant product pages and enquiry routes. Agree the printing, production and content review schedule together.

The discussion can begin with one specific item: who will use it, in what setting and what it needs to communicate. Then agree the planning, copy, design or production scope. Existing logos, product images and company information can provide a starting point. Specify editable files, dimensions, languages, versions and material usage in the delivery list.

Start by sharing the current website, material and requirements by phone or email. Agree the responsible people, communication schedule, review process and delivery list. If on-site discussion, filming or material collection is needed, confirm the location, work and timing separately. Define the division of responsibility for later updates, account management and technical maintenance in the project plan.